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| Marketing Techniques to Gain Referrals(160504N) |
Course CPE: 1 hour
Field(s) of Study: Communications and Marketing–1 hr
Program Level: Overview
Prerequisites: None required. These overview programs may be appropriate for professionals at all organizational levels.
Advanced Preparation: None
Delivery Method: Self-Study
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Item
Number: 16PPM0504
Shipping Weight: 0lbs. 0oz. |
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$99.00 |
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Recording Date: May 4, 2016
Presenter: Lee Frederiksen
Program Description:
Nothing is more critical to a financial or accounting service firm’s success than referrals. But few firms know what factors actually contribute most to referrals. Lee Frederiksen, PhD, will share the results from a Hinge Research Institute/NACVA survey about what behavior drives more referrals and what techniques have little effect.
After completing this webinar, attendees will be able to:
- Recognize how to most effectively generate new business through referrals
- Determine the strength of their current referral strategy based on recent research
- Identify the five must-haves for a successful referral marketing strategy
For more information regarding refund or concerns, please contact our offices at (800) 677-2009.
The Consultants’ Training Institute (CTI) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org. |
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