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| Valuation and Damages Calculations in Cases Involving Internet Infringement and Defamation (1745Q) |
Course CPE: 2 hours
Field(s) of Study: Management Services–2 hrs
Program Level: Basic
Prerequisites: Previous training or experience with the fundamentals of accounting, finance, economics, and business writing. These individuals are often at the staff or entry level in organizations, although such programs may also benefit a seasoned professional with limited exposure to the area.
Advanced Preparation: None
Delivery Method: QAS Self-Study
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Item
Number: 23BV1215VDC
Shipping Weight: 0lbs. 0oz. |
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$147.00 |
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Recording Date: December 15, 2023
Presenter: Edgar Bustillos and Joe Grekoski
Program Description:
Applying intellectual property (IP) valuation and damages calculation methodologies in the world of Internet and social media marketing is a new challenge for valuation and damages experts. Whether dealing with defamatory statements appearing on first page search results, or copyright and trademark infringement, understanding how to adapt the tools and methodologies used to value IP assets and calculate damages is critical when providing expert testimony in today’s Internet and social media disputes.
After completing this course, you will be able to:
- Identify the data collected from Internet analytics
- Determine the value of Internet and social media marketing activities
- Identify the data and information required to support domain name valuation and Internet damages
- Differentiate between the tactics for preparing and reviewing damages calculations from a plaintiff’s and a defendant’s point of view
- Determine the all-important narrative aspect of a damages expert’s report and testimony, and the requirement that the judge, arbitrator or jury understand the context of search, social media and web-based marketing
For more information regarding refund or concerns, please contact our offices at (800) 677-2009.
The Consultants’ Training Institute (CTI) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org.
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