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| Marketing Techniques: Social Media, Networking, and Referrals150826_N |
Course CPE: 1 hour
Field(s) of Study: Marketing–1 hr
Program Level: Overview
Prerequisites: None required. These overview programs may be appropriate for professionals at all organizational levels.
Advanced Preparation: None
Delivery Method: Self-Study |
Item
Number: 15PPM0826
Shipping Weight: 0lbs. 0oz. |
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$99.00 |
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Recording Date: August 26, 2015
Presenter: Lee Frederiksen
Program Description:
The first stage of developing new business is attracting buyers to your content and expertise. Finding these early-stage buyers is essential to building a thriving practice.
Social media, networking, and referrals are some of the top ways firms attract early stage buyers, but you must use these techniques correctly to succeed. In this webinar, Hinge Marketing Managing Partner Lee Frederiksen will walk through proven techniques to utilize these tools.
The webinar will cover issues such as:
- Why some firms are still skeptical of social media—and why they’re missing opportunities
- How social media is the online version of networking, and why it’s a top way that buyers check out service providers
- Research findings on social media and referral marketing, including the types of referrals that many firms are missing out on
After attending this webinar, attendees will be able to:
- Select techniques to generate more referrals for their firm or practice
- Recognize the benefits of social media and how to use it to increase their visibility and demonstrate their expertise
- Identify how today’s buyers are using social media and referrals to check out potential service providers
For more information regarding refund or concerns, please contact our offices at (800) 677-2009.
The Consultants’ Training Institute (CTI) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org. |
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