I will never forget the many challenges we had getting NACVA off the ground in the early 90s. It was daunting. Some of those challenges, though morphed to look a little different, remain today. The main difference is we have more resources, people, and capital, and we carry with us the wisdom of our experiences. Fundamentally, as it was then and it is now, a membership organization must offer value, true value, for one’s membership dues. At least in my mind, it must be “true value”. Exactly what does that mean? I think many, if not all, associations ponder that question at one time, if not endlessly, like we do at NACVA. And why do we endlessly contemplate what constitutes “true value”? Excuse the pun, but we are an organization whose purpose is to explore, pioneer, educate, and progress the concept of value in the context of a business enterprise. Though more to the point, it is more of an obsession in a constant pursuit for perfection. Frankly, I am never satisfied and believe there is always more we can do. We can be better and the one thing we can never do is sit on our laurels.