Member Directory | NACVA Site Search:

High-Performance Website




 High-Performance Website
CPE Credit

Program Type: Recorded Webinar (Audio, PPT Presentation)
Program Level: Overview
Prerequisites: None
Advanced Preparation: None
Delivery Method: Group Internet-Based
CPE Credits: One (1) Hour
Fields of Study: Marketing
Item Number: 16PPM0728
Shipping Weight: 0lbs. 0oz.
Price: $80.00
Program Description

What's a high performance website? It's a website that provides a regular flow of search optimized educational content and offers a dependable source of expertise and opinion. This information can come in the form of content as well as webinars and marketing videos. Today's web technology gives potential clients the opportunity get to know you, and your expertise, in an engaging way. It also enhances a website's search engine rankings—which helps drive new visitors to a website.

Learning Objectives

After completing this webinar, attendees will be able to:

- Identify the elements of a high performance website
- Specify how high-performance websites can help you keep the referrals you do get
- Explain how a website can also help you generate new referrals

Who Should Attend

Any member of a small financial services or accounting firm who is interested in marketing and growing the firm

Presenter(s)

Candis Roussel
As an account director, Ms. Roussel helps clients grow faster and become smarter marketers. She leads a team of researchers, marketing strategists, brand designers, writers, and integrated marketing experts—in an uncompromising quest to deliver exceptional results.

Ms. Roussel has held senior marketing roles in agency, corporate, and nonprofit settings. She has deep experience with professional services clients in the financial services, banking, legal, accounting, and management consulting industries. She is a proud graduate of Louisiana State University and a devoted Tigers fan.