This is an advanced course that will help valuers take their own report writing to the next level. Experienced valuers have the mechanics of report writing down. They are comfortable with valuation methodologies and theory, but this does not necessarily make them good report writers. Since the valuation report is the best marketing tool available, this course is designed to assist with the integration of the types of writing, use the logic, the application of critical thinking, and to provide an introduction to logical fallacies and the application of deductive reasoning. These techniques will help participants reduce errors in communication and interpretation of their facts, assumptions, rationale, and conclusions and improve the readability of their reports. Since most of NACVA’s education is focused on methodologies and technical matters, this course is designed to help practitioners take their work to the next level and ultimately to get their reports read and understood. This is another recertification option under the KQI requirement.